We’re Shaping the Future of Skin care

We’re Investing in Exceptional Ideas

We’re Building Brands with Our Personal Signature

Corporate Indie Brands

At Mastering Corporate Indie Brands we build, run and reshape our own brands. By constantly challenging the status quo and testing out new ways of working, we incubate ideas to shape the beauty industry of tomorrow from within.


Venture Capital

At Beiersdorf Venture Capital, we support visionary startups through investments and access to the Beiersdorf assets and expertise to jointly drive disruptive technologies, new business models and skin care innovations.


About O&P

OSCAR&PAUL is the platform for Beiersdorf’s new approaches to innovation.

From within the company headquarter our business unit Mastering Corporate Indie Brands creates new brands and reinvents our own, while Beiersdorf Venture Capital supports visionary startups, technologies and ideas to reach the next level.

We at OSCAR&PAUL believe in the power of entrepreneurship, big ideas, and the dynamics of collaboration across disciplines, borders, cultures, companies.

While living an innovative spirit and culture, we are equipped with full access to the expertise and assets of a global leading skin care company. A startup mindset in combination with the resources of a global player – say hello to OSCAR&PAUL.

Our Mindset

In the spirit of Beiersdorf’s visionary founders, Oscar Troplowitz and Paul C. Beiersdorf we keep challenging the beauty industry’s status quo. By constantly evolving, we stay true to our heritage. With open minds and courageous hearts.

We Build Brands and Businesses From Niche to the Next Big Thing

We Build Long-Term Partnerships. We Develop and Grow Together

We Create Stories Worth Telling

Our Brands

Check out the hottest indie brands like SKIN STORIES and take a look at our established love brands like Labello or Hidrofugal.

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Discover what our Venture Capital Unit has to offer for innovative startups, new technologies and exceptional ideas.

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Meet Our Venture
Capital Experts

With their different focal points, our Venture Capital Team can help you with every question.


That's Happening

From our newest ventures to our latest digital events; get brand & business news at the Beiersdorf press section.

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Let’s Get
in Touch

Reach out to our Venture Unit Beiersdorf Venture Capital, if you want to take your startup or technology to the next level. If you are interested in working with our existing brands or have ideas for new business projects, contact our business unit Mastering Corporate Indie Brands!

Contact Venture Capital Contact Corporate Indie Brands